Google Ads CPP For Digital Marketing Software

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CPP For Digital Marketing Software

  • Median CPP on Google Ads for digital marketing software companies is $41.84 in November 2024
  • Median CPP on Google Ads for digital marketing software companies increased by +20.75% compared to last month

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Channel

MedianRange
Performance Max

$37.99

+21.01%

$35.9

$51.01

Search

$59.85

+118.68%

$6.87

$424.97

Network

Mixed

$39.97

+27.32%

$35.9

$51.01

Search

$34.5

+16.48%

$7.95

$231.4

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: November 10

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Our comprehensive guide is designed specifically for Google Ads advertisers in the Digital Marketing Software industry, brought to you by Varos data. This resource is your gateway to understanding the average Cost Per Purchase (CPP) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Digital Marketing Software sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Digital Marketing Software advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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