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Google Ads CTR For Baby Apparel & Accessories

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CTR For Baby Apparel & Accessories

  • Median CTR on Google Ads for baby apparel & accessories companies is 1.93% in March 2025
  • Median CTR on Google Ads for baby apparel & accessories companies increased by +27.57% compared to last month

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Channel

MedianRange
Performance Max

1.37%

+3.12%

1.11%

1.44%

Search

23.37%

-9.36%

15.43%

40.74%

Shopping

1.02%

-5.87%

0.78%

1.06%

Video

0.4%

-24.98%

0.25%

0.56%

Network

Content

0.08%

-71.9%

0%

0.24%

Mixed

1.37%

+3.12%

1.11%

1.44%

Search

18.07%

+768.57%

7.79%

29.83%

Search (Partner)

0.37%

+43.75%

0.04%

3.25%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: March 9

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Our comprehensive guide is designed specifically for Google Ads advertisers in the Baby Apparel & Accessories industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Baby Apparel & Accessories sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Baby Apparel & Accessories advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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