Google Ads CTR For Financial Services Software
Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Google Ads CTR For Financial Services Software
- Median CTR on Google Ads for financial services software companies is 4.01% in December 2024
- Median CTR on Google Ads for financial services software companies increased by +9.64% compared to last month
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Connect your dataChannel | Median | Range |
|---|---|---|
| Display | 6.84% -7.17% | 3.87% 9.81% |
| Multi-channel | 2.45% -27.13% | 1.65% 3.25% |
| Performance Max | 2.89% +77.95% | 2.11% 3.13% |
| Search | 6.95% -9.13% | 5.27% 10.21% |
| Video | 0.44% -36.95% | 0.02% 1.49% |
Network | ||
| Content | 1.64% +6.92% | 1.02% 7.77% |
| Mixed | 2.24% +39.12% | 1.63% 3.03% |
| Search | 7.05% -2.55% | 4.98% 10.75% |
| Search (Partner) | 5.01% +41.7% | 1.7% 6.75% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: December 15
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Our comprehensive guide is designed specifically for Google Ads advertisers in the Financial Services Software industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Financial Services Software sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Financial Services Software advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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