Google Ads CTR For Food & Beverage
Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Google Ads CTR For Food & Beverage
- Median CTR on Google Ads for food & beverage companies is 1.62% in September 2024
- Median CTR on Google Ads for food & beverage companies increased by +5.16% compared to last month
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Connect your dataChannel | Median | Range |
|---|---|---|
| Display | 0.36% -42.55% | 0.31% 1.21% |
| Multi-channel | 2.99% +7.83% | 2.18% 3.81% |
| Performance Max | 0.96% -1.59% | 0.66% 1.64% |
| Search | 14.98% -9.76% | 7.32% 28.72% |
| Shopping | 0.72% +8.45% | 0.54% 1.29% |
| Smart | 2.07% +29.72% | 1.61% 2.53% |
| Video | 0.55% -0.78% | 0.15% 0.77% |
Network | ||
| Content | 0.63% -28.05% | 0.18% 2.17% |
| Mixed | 0.96% -1.59% | 0.66% 1.64% |
| Search | 8.92% -2.81% | 2.99% 25.02% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: September 2
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Our comprehensive guide is designed specifically for Google Ads advertisers in the Food & Beverage industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Food & Beverage sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Food & Beverage advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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