Google Ads CTR For Sports & Fitness Equipment

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CTR For Sports & Fitness Equipment

Median CTR on Google Ads for sports & fitness equipment companies is 1.36% in March 2025
Median CTR on Google Ads for sports & fitness equipment companies decreased by -0.98% compared to last month

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Channel	Median	Range
Display	0.95% +17.05%	0.64% 1.94%
Performance Max	1.03% -11.48%	0.81% 1.83%
Search	16.33% -5.13%	12.06% 28.99%
Shopping	0.7% -6.64%	0.62% 1.05%
Video	0.83% +0.04%	0.49% 0.93%
Network
Content	1.33% -13.94%	0.95% 1.66%
Mixed	1.03% -11.48%	0.81% 1.83%
Search	7.18% +3.54%	1.29% 15.37%
Search (Partner)	0.58% +37.26%	0.09% 1.37%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: March 9

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Google Ads CPM For Sports & Fitness Equipment

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Google Ads CVR For Sports & Fitness Equipment

Google Ads CPP For Sports & Fitness Equipment

Google Ads Cost Per Conversion For Sports & Fitness Equipment

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Our comprehensive guide is designed specifically for Google Ads advertisers in the Sports & Fitness Equipment industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Sports & Fitness Equipment sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Sports & Fitness Equipment advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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