Google Ads CTR For Sports & Fitness Equipment
Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Google Ads CTR For Sports & Fitness Equipment
- Median CTR on Google Ads for sports & fitness equipment companies is 1.5% in December 2024
- Median CTR on Google Ads for sports & fitness equipment companies decreased by -3.45% compared to last month
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Connect your dataChannel | Median | Range |
|---|---|---|
| Display | 1.39% +91.72% | 0.91% 1.51% |
| Performance Max | 1.04% -13.42% | 0.77% 1.77% |
| Search | 21.05% +35.11% | 10.09% 34.53% |
| Shopping | 0.67% -8.06% | 0.52% 0.85% |
| Video | 0.56% -13.99% | 0.23% 0.91% |
Network | ||
| Content | 1.41% +21.11% | 0.6% 1.62% |
| Mixed | 1.04% -13.42% | 0.77% 1.77% |
| Search | 7.3% -18.42% | 1.79% 18.36% |
| Search (Partner) | 0.27% -39.01% | 0.1% 0.82% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: December 15
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Our comprehensive guide is designed specifically for Google Ads advertisers in the Sports & Fitness Equipment industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Sports & Fitness Equipment sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Sports & Fitness Equipment advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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