Get the Most out of the Community
Stop making marketing decisions based only on your own results. Our platform integrates with Facebook and puts your results right alongside your competition. See how you compare, then catch up or pull ahead.
Varos aggregates and anonymizes data from over 3,000 eCommerce sites, then shows you how the competition performs right next to your Facebook Ads real-time results. In addition, we track and analyze essential Facebook Ads KPIs, so you’re always aware of the success or failure of your campaigns in the context of your peers.
We give you the full story behind your statistics. With Varos, you’ll:
Learn more about how Varos helps you grow — and how we do it.
There are seemingly endless tools and platforms out there to help you with marketing; however, most of them still keep your KPIs in a vacuum. Varos’ unique approach gives you data beyond your results, instead equipping you with industry-wide results.
How much is your competition spending on Facebook Ads? What is their average CTR? Do your peers have a lower CPM, and why? Varos gives you the data to answer each of these questions, which you can then use to improve every KPI in your Facebook Ads campaigns.
Our platform crowdsources, anonymizes, and processes data from thousands of eCommerce and SaaS companies. Varos understands that our benchmarks need to be accurate and consistently updated. So our teams verify the integrity of this data before displaying them directly within your dashboard, right next to your own results.
We import vital KPIs from Facebook, so you always understand where you stack up. Varos gives you the entire story behind the following Facebook Ads metrics:
We aren’t just importing your KPIs but displaying them alongside real-time benchmarks from your peers. So you’ll always know how you stack up against the competition with every KPI that matters to your growth.
Digital marketing has come far in the past decade, but one problem remains — basing decisions solely on your own results. While striving to exceed your past results is sensible, it’s only part of the story.
Industry-specific benchmarks for vital KPIs have been hard to come by, typically making you rely on annual reports from marketing companies. And while this data can be helpful, it’s often too little too late.
Real-time KPI benchmarking keeps you aware of how your competition is doing and on top of any overall industry trends. So, for example, if you see a sudden spike in CPC across the board, you know something beyond your control influences that KPI.
Ultimately, real-time Facebook Ads benchmarks enable you to make decisions about current and future campaigns with more data than ever before. As a result, you can optimize every dollar you spend for the ultimate benefit of your business.
We use industry-leading security to integrate your Facebook Ads account and import data into our platform. Your user account is protected against cyber attacks — you trust us with your data, and we don’t take that lightly.
Additionally, any data you authorize Varos to use is anonymized before being used anywhere in our platform. If you consent to data usage, nobody will see your exact results, instead being used in overall averages.
We're always looking for passionate teammates to come along for the ride. Shoot us an email at.
Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇
I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador
Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend
With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.
Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.
I've been seeing some content about @Varos_com so we decided to check it out.
One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.
Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇
I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!
This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc
Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇
I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador
Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend
With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.
Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.
I've been seeing some content about @Varos_com so we decided to check it out.
One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.
Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇
I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!
This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc