Tiktok Ads CTR For Food & Beverage

Always up-to-date Tiktok Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Tiktok Ads CTR For Food & Beverage

  • Median CTR on Tiktok Ads for food & beverage companies is 0.77% in March 2025
  • Median CTR on Tiktok Ads for food & beverage companies decreased by -0.48% compared to last month

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Gender

MedianRange
Female

0.34%

+103.49%

0.19%

0.61%

Unlimited

0.77%

-4.07%

0.41%

1.26%

Optimization goal

Convert

0.77%

+14.64%

0.46%

1.46%

Engaged View

0.19%

+1.24%

0.12%

0.26%

Reach

0.1%

-19.43%

0.09%

0.11%

Traffic Landing Page Views

1.17%

-28.94%

1%

1.6%

Value

1.09%

+17.28%

0.3%

1.65%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: March 30

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Our comprehensive guide is designed specifically for Tiktok Ads advertisers in the Food & Beverage industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Tiktok Ads. Leveraging insights from thousands of campaigns within the Food & Beverage sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Food & Beverage advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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