Facebook Ads CTR For Food & Beverage
Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Facebook Ads CTR For Food & Beverage
- Median CTR on Facebook Ads for food & beverage companies is 0.96% in April 2025
- Median CTR on Facebook Ads for food & beverage companies increased by +3.64% compared to last month
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Connect your dataCampaign objective | Median | Range |
|---|---|---|
| Sales | 0.84% +6.17% | 0.69% 1.04% |
| Engagement | 0.15% +3.03% | 0.09% 0.65% |
| Traffic | 3.92% +47.4% | 1.32% 5.34% |
Targeting type | ||
| Lookalike | 0.88% -8.08% | 0.48% 1.62% |
| Prospecting | 0.92% +0.44% | 0.64% 1.39% |
| Retargeting | 0.8% +6.64% | 0.52% 1.27% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: April 13
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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Food & Beverage industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Food & Beverage sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Food & Beverage advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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