Facebook Ads CTR For Food & Beverage

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Food & Beverage

  • Median CTR on Facebook Ads for food & beverage companies is 0.99% in December 2024
  • Median CTR on Facebook Ads for food & beverage companies decreased by -3.87% compared to last month

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Campaign objective

MedianRange
Sales

0.9%

-17.63%

0.66%

1.37%

Leads

2.79%

-20.16%

2.26%

3.32%

Engagement

0.16%

+20.63%

0.1%

0.43%

Traffic

3.11%

+9.68%

1.8%

4.6%

Targeting type

Lookalike

1.02%

+12.46%

0.54%

1.9%

Prospecting

0.98%

-3.62%

0.61%

1.51%

Retargeting

0.79%

-8.25%

0.51%

1.36%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: December 22

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Food & Beverage industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Food & Beverage sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Food & Beverage advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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