Facebook Ads CTR For Home & Garden
Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Facebook Ads CTR For Home & Garden
- Median CTR on Facebook Ads for home & garden companies is 1.11% in March 2025
- Median CTR on Facebook Ads for home & garden companies decreased by -7.18% compared to last month
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Connect your dataCampaign objective | Median | Range |
|---|---|---|
| Sales | 0.74% +7.5% | 0.33% 0.98% |
| Engagement | 0.19% -20.85% | 0.07% 0.66% |
| Traffic | 3.1% -7.05% | 1.76% 5.25% |
Targeting type | ||
| Lookalike | 1.05% -14.98% | 0.7% 1.81% |
| Prospecting | 1.09% -5.08% | 0.67% 1.64% |
| Retargeting | 1.06% -5.23% | 0.65% 1.88% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: March 9
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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Home & Garden industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Home & Garden sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Home & Garden advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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