Facebook Ads CTR For Home & Garden

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Home & Garden

  • Median CTR on Facebook Ads for home & garden companies is 1.22% in October 2024
  • Median CTR on Facebook Ads for home & garden companies increased by +2.39% compared to last month

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Campaign objective

MedianRange
Sales

0.86%

-6.09%

0.57%

1.4%

Leads

0.97%

+1.75%

0.92%

1.02%

Engagement

0.57%

+62.3%

0.18%

1.14%

Traffic

2.44%

-8.36%

1.55%

4.57%

Targeting type

Lookalike

1.32%

-1.13%

0.75%

2.18%

Prospecting

1.23%

+3.3%

0.73%

1.95%

Retargeting

1.04%

+2.79%

0.67%

1.68%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: October 13

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Home & Garden industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Home & Garden sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Home & Garden advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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