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Facebook Ads CTR For Marketing & Advertising Agency

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Marketing & Advertising Agency

  • Median CTR on Facebook Ads for marketing & advertising agency companies is 0.9% in March 2025
  • Median CTR on Facebook Ads for marketing & advertising agency companies decreased by -13.15% compared to last month

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Campaign objective

MedianRange
Sales

1.69%

-25.9%

1.54%

1.85%

Engagement

0.38%

+28.63%

0.14%

0.81%

Traffic

1.96%

-23.12%

1.01%

3%

Targeting type

Lookalike

0.8%

-7.83%

0.3%

1.38%

Prospecting

0.94%

-11.29%

0.6%

1.66%

Retargeting

0.82%

-5.42%

0.43%

1.54%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: March 9

Benchmark CTR for different platforms

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Marketing & Advertising Agency industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Marketing & Advertising Agency sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Marketing & Advertising Agency advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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