Google Ads CTR For Marketing & Advertising Agency

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CTR For Marketing & Advertising Agency

  • Median CTR on Google Ads for marketing & advertising agency companies is 4.08% in September 2024
  • Median CTR on Google Ads for marketing & advertising agency companies decreased by -13.17% compared to last month

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Channel

MedianRange
Display

6.99%

+78.03%

6.54%

7.45%

Performance Max

2.25%

-0.58%

1.41%

3.06%

Search

8.45%

-17.14%

6.72%

11.05%

Shopping

0.93%

+68.62%

0.74%

1.12%

Network

Content

7.44%

+164.85%

6.77%

7.96%

Mixed

2.25%

-0.58%

1.41%

3.06%

Search

6.76%

-9.04%

4.6%

12.35%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: September 2

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Our comprehensive guide is designed specifically for Google Ads advertisers in the Marketing & Advertising Agency industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Marketing & Advertising Agency sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Marketing & Advertising Agency advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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