Google Ads CTR For Baby & Children Toys
Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Google Ads CTR For Baby & Children Toys
- Median CTR on Google Ads for baby & children toys companies is 2.3% in December 2024
- Median CTR on Google Ads for baby & children toys companies decreased by -0.37% compared to last month
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Connect your dataChannel | Median | Range |
|---|---|---|
| Display | 2.28% -16.41% | 1.18% 3.38% |
| Performance Max | 2.03% -14.48% | 1.11% 2.59% |
| Search | 16.78% -8.54% | 12.39% 28.29% |
| Shopping | 1.05% -4.84% | 0.98% 1.11% |
| Video | 0.3% -59.67% | 0.29% 0.31% |
Network | ||
| Content | 0.04% -92.66% | 0% 1.18% |
| Mixed | 2.03% -14.19% | 1.12% 2.59% |
| Search | 15.14% -3.58% | 10.7% 22.69% |
| Search (Partner) | 0.66% +14.09% | 0.41% 1.52% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: December 15
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Our comprehensive guide is designed specifically for Google Ads advertisers in the Baby & Children Toys industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Baby & Children Toys sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Baby & Children Toys advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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